We all want the very best we can
have. That's why Ford has established The Ford Standard. Quite
simply, it's what you get from all of our vehicles and from us when
you buy a car. We've introduced a more straightforward approach to
our advertised on the road prices (OTR), which means you actually
benefit from lower OTR prices for our vehicle line up.
Across the range, you won't ever find any hidden extras. However,
you will find a wealth of features and smart technology included as
standard. This combination of competitive OTR prices and impressive
features represents outstanding value. So if you're looking for a
new vehicle, The Ford Standard is the benchmark by which all cars
should be judged.
You can view
all our new car current promotions here & our commercial promotions here or book a test
drive. Alternatively, we will be happy to discuss the features
and prices with you in person.
Fairness as
standard
We all want to know exactly what
we're paying for. That's why Ford has introduced a straightforward
approach to OTR prices. When you visit your Ford Dealer, you'll
always receive an expert standard of service that is both fair and
completely straight talking.
Innovation as
standard
We all like to keep up to date with
the latest developments. That's why Ford offers a whole range of
innovative features as standard. From new, more efficient engines
and transmissions, to cutting-edge information, communication and
safety systems, Ford makes the very latest driving technology
available to everyone.
Style as
standard
We all want to look stylish. That's
why Ford has introduced the principle of Ford kinetic Design. This
expression of 'energy in motion' is now the standard design
philosophy across the range. This means whichever model you choose;
you'll find our cars are now more attractive and desirable than
ever.